Record Label Marketing Plan

Little Labels -- Big Sound celebrates 10 legendary record labels, their founders and the artists they developed, people who created original and enduring music on the tide of social change. From the 1920s through the 1960s, scores of small, independent record companies nurtured distinctly American music: jazz, blues, gospel, country, rhythm and blues, and rock 'n' roll. These companies, run on shoestring budgets, were on the fringe of mainstream culture. Louis Armstrong, Hank Williams, James Brown, Roy Orbison, and other musicians brought regional American styles to a world audience and won enduring fame for themselves. But often forgotten are the colorful owners of small record labels who first recorded these musicians and helped to popularize their sound before the dominant, more bureaucratic competitors knew what had happened. Rick Kennedy and Randy McNutt bring alive the glory days of the independent labels and their colorful founders, many of whom were interviewed for this book. Sometimes these men were visionaries. Ross Russell, a record-store owner in Los Angeles in the mid-1940s, risked his last dollar to create Dial Records because he was convinced that an obscure jazz saxophonist named Charlie Parker was creating a music revolution with his bebop jazz. Sam Phillips in Memphis had recorded white country and black R&B singers in the early 1950s, so he knew exactly what he was looking for when a shy, teenaged Elvis Presley walked into his storefront studio in 1954 and asked to make a record. Other owners had little appreciation for the music but were street-smart entrepreneurs. The white-owned "race" labels of the 1920s, for example, recognized a black consumer market thatthe recording business had previously ignored. Operating out of such cities as Houston, Memphis, Cincinnati, and New Orleans, these savvy business people promoted regional sounds that were to reverberate around the world.

Plan 9 (record label) - Plan 9 is an independent record label owned by Glenn Danzig. Danzig named the label for Ed Wood, Jr.

Matrix Music Marketing - Matrix Music Marketing is a record label which releases the "In the Spotlight" series of albums. Some groups who have released under this label are:

Plan It X Records - Plan-It-X Records is an independent record label based in Bloomington, Indiana most notable for having released one EP by the band Against Me! (Crime As Forgiven By), which was later removed from the label's catalog.

Independent record label - An independent record label is variously described as a record label operating without the funding (or outside the organizations) of the major record labels, and/or a label that subscribes to indie philosophies such as DIY and anti-corporate art. The boundaries between major and independent labels (and the definitions of each) differ from commentator to commentator in practice.

recordlabelmarketingplan

Business Indie Label Planning - Business Indie Label Planning Record Label Marketing Record Label Marketing provides clear, in-depth information on corporate marketing processes, combining marketing theory with the real world how to practiced in marketing war rooms. This industry-defining book is clearly illustrated throughout with figures, tables, graphs, business indie label planning and glossaries. Record Label Marketing is essential reading for current business indie label planning and aspiring professionals business indie label planning and students, business indie label planning and also offers a valuable ...

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